Merchandise
 Part of a series on: BIONICLE Sets
⬢ Set Year 2001 |
Merchandise are promotional items produced by LEGO usually in partnership with third party companies to promote the main BIONICLE line. This is a list of all known merchandise produced for Bionicle. "Merchandise" here means any officially licensed physical Bionicle product that is not a set, game, or piece of traditional media. They are grouped by year and partner company. Products under "Lego" are either exclusive to Lego stores and websites, "Legoland" refers to items found in Legoland gift shops, and "Unknown" refers to a product with an unidentified producer.
Promotional items such as free sticker sheets that weren't available for traditional purchase are also included.
Merchandise
2001
LEGO
On September 4, 2001, LEGO announced that as of October it would be selling BIONICLE Pens through the Shop@Home feature on Lego's Website. Prior to its release of the main pen line, a Limited Edition pen appeared later in the month at 17 McDonald's in Southern California as well as in Legoland California.[1] The six Toa pens were released on Shop@Home on December 30, 2001 alongside a watch, backpack, and clock, and were later released in select stores.[2][3] These pens were produced by CDM Company.[4][5]
| Limited Edition Pen Set | |||||
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Toys-R-Us
In 2001, Toys-R-Us released the 16073 TRU Kanohi Carry Case. This was an exclusive release and could not be found elsewhere.
| Toys-R-Us Set | |||||
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LEGOLAND
In 2001, LEGOLAND California released an exclusive, 168 piece brick-built Hau set.
| LEGOLAND Set | |||||
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Other
A set of temporary tattoos was also released in Denmark and Germany. Because the ingredients list was accidentally excluded from the packaging, some customers received allergic reactions to chemicals in the tattoos, and LEGO quickly withdrew the product and destroyed the remaining stock.[6]
| Temporary Tattoo Set | |||||
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2002
LEGO
On January 3rd, LEGO Cargo kicked off the year by announcing nine bag designs from rucksacks to wallets released on the Shop@Home website. These were only available in European markets.[7]
LEGO featured a number of watches, clocks, and keychains produced in partnership with Clic Time.[4] They also released another line of pens as produced by CDM Company.
| Timepiece Sets | ||||||||||||||
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| Keychain Set | |||||
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Legoland
Following the debut of the LEGOLAND Bionicle Jam, in August, LEGOLAND California began distributing a 22 inch foam Firesword.[8][9] This was eventually followed by foam Onua Claws which arrived in December after being available online for a few months.[10] These were also available over the phone, through Lego Imagination Center at Downtown Disney.[11]
KB Toys
- Promotional standee (not exactly traditional merch, but I wanted to make note)[12]
Nike
In 2002, Nike released a set of BIONICLE Toa Nuva shoes which were available to order through Shop@Home. They were available in child 12" and 13", and Youth sizes 1-6 (US sizing), and the masks could be snapped on and off through attachments on the side.[13]
Singapore Postal Authority
In August, the Singapore Postal Authority released a Toys-themed collectible stamp set. Tahu was featured on one of these, while a second stamp featured a LEGO brick set.[14]
Trends
- Posters
Unknown Company
In August, a limited-edition, 16-month 2002/2003 calendar was released in select department stores featuring sharp, glossy images of the Toa Nuva. Each Toa was featured twice with the last four months of 2002 were grouped on the same page. Holidays for US, UK, Australia, New Zealand, Canada, Mexico and several other countries were featured.[15]
2003
LEGO
Much as in 2002, LEGO continued to release watches and clocks from Clic Time and more pens from CDM Company through its Shop@Home site.[16][17] In addition to these, a pair of backpacks was announced in March and released in August themed around the Toa Nuva.[18] [19] Rahkshi stickers were also released in Australian editions of the LEGO Club Magazine.[20]
In July, a BIONICLE bed cover was added to the Shop@Home site, and a beach towel was added in October.[21][22] LEGO also produced a Rahkshi-themed shirt and mailed it to select fans.[23]
| Timepiece Sets | |||||||||
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Colgate
In September 2003, it was announced that BIONICLE electric toothbrushes would be released in partnership with Colgate. The toothbrushes were decorated with the coloring and silhouettes of the Toa Nuva and came with standard Kanohi Nuva pieces that could attach to transparent pieces that would clip over the brush. The toothrbrushes were compatible with any Kanohi Nuva.[24][25] Originally, all six Toa Nuva were supposed to have toothbrushes released, but those of Pohatu, Kopaka, and Lewa were never released and only exist as samples.[26]
Burger King
To promote the Mask of Light movie, Burger King released promotional BIONICLE figures representing the six Toa Nuva in the UK, each of which contained sticker sheets. The sets were each unique. Pohatu was featured in a sculpture that could shoot a disk by pressing a button on the back. Lewa was represented by a large Miru Nuva the back of which, when looked into, showed pictures of Takanuva. Gali was a figure that could glide up and down due to a magnet inside. Tahu was depicted riding a lava wave. Onua was mounted on wheels and could be shot from a launcher. Kopaka slid back and forth on a mound of ice.[27]
Legoland
With the debut of the Bionicle Blaster ride, LEGOLAND auctioned a promotional tie-in on ebay featuring a spinning, glowing top and a poster with the Mask of Light and Bionicle Blaster logo.[28]
At the LEGO Imagination Center in Anaheim California, various promotional items could be bought or ordered over the phone. These included a krana mousepad, stickers, a shirt, a keychain, and a necklace.[29]
- Various shirts and accessories[30]
Nike
In March, a new Onua Nuva sneaker was released in the same format as the original three Toa Nuva sneakers.[18] In April, Pohatu's Kakama was also released for the shoe.[31] Then in May, Kopaka's Akaku was also released in Japan as a shoe cover, rounding out the six Toa Nuva masks; it was later released in June on Shop@Home.[32] In June a set of Onua Nuva sandals were released, compatible with the masks featured on the other shoes.[33][34]
October saw the release of Takanuva sneakers.[35] In November, fans were finally treated to the long-awaited Rahkshi shoes. These shoes came in a standard blue, although the head and spine could be removed and replaced with the other colors of the Rahkshi such as red and white.[36]
Amazon
In August, Amazon released a pair of BIONICLE calendars.[37]
Walmart
Later in August, Ebay hosted an aution for a Wal-Mart button promoting Mask of Light.[38]
2004
Dan River
- Bedding[39]
Hallmark
Lego Store
- Tshirts, etc[42]
- Life size masks and tools[43]
- Same masks as the one in the unknown section?
- School supplies, hats[44]
- Light up foam Vahki staff[45]
Legoland
- Kanoka Prop[46]
Logotel
- Shirts[47]
Qubic
Rubie's Costume Company
Shop@Home
- Tshirts[54]
- Vinyl Sticker[55][56]
- Beach towel[57]
- Key chain, belt, bed sheets, carry case (with school supplies)[58]
- Hordika keychain (move to 2005?)[59]
- Sticker sheet[60]
Toys R Us
- Poster (event reward)[61]
Tripod
- Footwear and backpacks[62]
Unknown Company
- Foam masks[63]
- Posters[64]
- These are likely from a different year. Possibly the Trends run? The site selling is called allposters, but it could be resale
- Foam Vahki staff[65]
- Foam Kanoka launcher[66]
2005
Lego
- Mug[67]
- Employee jacket[68]
- Not really merch, but interesting to note
- Three virtues hat[69]
- Both available through Shop@Home and a limited Brickmaster renewal reward
- Piraka shirt[70]
Legoland
- Hat[71]
Thinkway
- Wrist mounted disc launcher[72]
Unknown Company
- Dume mask keychain (freebie)[73]
- Probably originally from a more standard shop@home deal. Need to check.
- Whenua sandals[74]
- Wallet[75]
- This wasn't said to be on shop@home, so I'm not sure of its availability
- Foam tool[76]
- Magnets[77]
- Vakama mask[78]
- Part of collector pack; may not have been sold separately
2006
Bakery Craft
- Cake decorations[79]
Colgate
- Toothbrush[80]
- Likely from 2004
DNC
Dryen
- Bedding[83]
Euromark
- Toiletries[84]
KE Leisure
- Bedding and bath supplies[85]
Kids Fashion
- Jeans[86]
Lego
- Piraka Stickers[87]
- Were included with Piraka sets and may already be documented on this wiki
- Various school stuff[88]
- Bionicle Heroes Shirt[89]
- Promo
Legoland
Logotel
- Shirts[92]
McDonald's
- Happy Meal Figures
NubyTech
- Game controllers[93]
Qubic Tripod
- Footwear, backpacks, hats[94]
Thinkway
- Video game using a Takanuva staff as a controller[95]
XConcepts
Zak Designs
- Dinnerware and lunchkits[98]
Zap
- Bedding, bean bags and seats, towels, towchos[99]
Unknown Company
- Shirt, backpack, canteen[100]
- Some of these have Metru and Hordika images. Are they older?
- Yo-Yo[101]
- Keychain[102]
- Bedding[103]
2007
Buzz Bee
- "Piraka Ball Shooter"
- "Toa Mahri Dart Shooter"
Lego
- "Squid splasher" water gun and foam weapons[104]
- May be available elsewhere
McDonald's
- Happy Meal Figures
Other
- Barraki water bottle[105]
2008
Buzz Bee
- "Phantoka Spheres Shooter"
McDonald's
- Happy Meal Figures
Unknown Company
- Backpack, Water Bottle, Wallet[106]
- Shirt[107]
- "3-Piece Meal Set" and "Knife and Fork Set"[108]
- Barraki lanyard[109]
2009
Buzz Bee
- "Bionicle Ball Shooter"[110]
Creative Imaginations
- Scrapbooking materials
Digital Blue
- Tuma and Vorox cameras
2010
2015
2016
Unknown Companies
See Also
References
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